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Employment Opportunities

Customer Acquisition Specialist

If you’re passionate about digital marketing, love to dig into data to discover actionable insights, and are a skilled communicator, then we want to talk to you! XE is seeking a dynamic Customer Acquisition Specialist to join our team.

Reporting to the Customer Acquisition Manager, you are a driven and meticulous self-starter, who can quickly adapt to a fast-paced environment. With strong emphasis on tech-business competencies (SEO, ASO, CRO social, data analytics), you will play a critical role in our dedicated and growing Marketing team and more specifically be a key part of accelerating our rapid growth goals.

Established in 1993, XE has been selected as a GTA Top Employer multiple years. We are profitable, growing, and community-involved. In July 2015 XE became part of the Euronet (NASDAQ: EEFT) family, a global provider of electronic payment and transaction processing solutions for financial institutions, retailers, service providers and individual consumers. Euronet has over 4,600 employees in 39 countries who help process over 2.6 billion transactions a year which generates over $1.7 billion in annual revenue.

Each month, more than 35 million people use our foreign exchange tools and services, including the XE Currency Converter and the XE Currency App, which has received 55 million installs. Our money transfer services have booked billions of dollars in transactions and our commercial currency data has been used by thousands of corporate clients, from SMEs to Fortune 500 companies. XE is committed to continuing our role as leaders and innovators in our industry.

We want our team members to lead happy, healthy, balanced lives. Our 40-hour work week supports work-life balance. We offer generous benefits, including dental, maternity, and RSP matching. And if you need a break, you can use our well-equipped gym and showers. We provide delicious lunches every Friday, followed by some intense games of ping pong (to burn off the calories). We think the best relationships are built on respect, so we strive to ensure that this is reflected in our relationship with employees.

  • Develop a fundamental understanding of our customer segments and their needs
  • Execute SEO and ASO strategies that align with customer needs and company goals
  • Present insights gained from performance analysis to evolve marketing strategies/tactics
  • Execute digital marketing activities: CRO, Communications, Analytics, AB Testing
  • Research markets, competitors, and customers and course-correct as needed
  • Participate in the development of strategic plans
  • Own the day-to-day management, testing regiment and scheduling of campaigns through our tracking platforms
  • Balance multiple priorities, tasks, and growth marketing goals
  • Bachelor’s degree in Marketing or related experience
  • 3-5 years of experience in a similar role
  • E-business competencies: SEO, CRO, Social, Web Metrics (big bonus points for ASO)
  • Meticulous attention to accuracy and detail with strong time-management skills
  • Self-motivated, performance driven, and able to work independently and in a team
  • Proven ability to build strong partnerships and relationships with key stakeholders
  • Outstanding written and verbal communication skills
  • Exceptional analytical, problem solving, and research skills
  • Solid experience with web analytics tools and data analysis
  • Ability to create engaging written and verbal presentations


XE.com welcomes and encourages applications from people with disabilities. Please advise the Recruiter to ensure your accessibility needs are accommodated throughout the process. Information received relating to accommodation will be addressed confidentially.

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